Upcoming events

    • Friday, September 19, 2014
    • 7:30 AM - 10:00 AM
    • Skidmore Studios, 1555 Broadway Street, 4th Floor, Detroit, MI 48226


    MSED Professional Development Seminar


    "Building Brand Value"


    presented by:


    President & CEO

    Skidmore Studio



    Brand value is determined by the end user of the product. The objective is to make the brand experience attractive to the customer and profitable for the company that owns the brand.  Tim Smith, President & CEO of Skidmore Studio will talk about how to effectively build brand value and will explain the unique approach used by his company.  


    Skidmore Studio will host this event at their office in the Madison Building in Detroit. Space is very limited. Sign up early to reserve your spot for this dynamic presentation. 




     7:30am - 8:30am ~ Registration/Networking/Breakfast

     8:30am - 9:15am ~ Presentation

     9:15am - 9:45am ~ Q&A/Networking



    About the Speaker:

    Tim Smith is President and CEO of Skidmore Studio, a 55-year-old creative studio based in Detroit. With nearly 26 years of professional creative experience, Tim guides clients with a focus on design thinking.  He is an advocate for risk taking, while at the same time insisting that brands connect to their audience with authentic messaging.


    It is with this goal that Tim relocated Skidmore Studio to Detroit’s historic Madison Building in 2011. He is seen as a leading force in Detroit’s revitalization efforts for this decision, which brought 25 creative professionals to the city.


    Tim joined Skidmore in 2001 and has transformed the business from one that worked almost exclusively with advertising agencies to one that services small- to medium-sized companies from a range of industries. This strategic shift was instrumental in ensuring the longevity and the growth of the company.


    Prior to coming to Skidmore, Tim held the position of Senior Vice President of Marketing and Communications at Village Green, one of the nation’s largest luxury apartment owners/developers. He is a former journalist and frequent contributor to publications such as Crain’s Detroit Business, The Detroit News and the Detroiter.


    Tim is actively involved in the Detroit design community, sitting on the Board of Directors for the Detroit Regional Chamber’s as well as Downtown Detroit’s Creative Corridor Advisory Board. In addition, he is a frequent guest speaker on the topic of design thinking. He has appeared on Devin Scillian’s Flashpoint, Paul W. Smith’s WJR Radio Show, Fox Morning, WDIV’s Morning and Evening News programs as well as WDET, WWJ and WCSX radio shows. 



    MSED Event Cancellation Policy: Cancellations will be accepted until 5pm on Monday, September 15th. Cancellations received by this date will be refunded less a 10% administrative fee, with a minimum charge of $5. Refunds cannot be issued for cancellations received after this date; however, substitutions for another person to attend in your place are gladly accepted.

    • Wednesday, October 01, 2014
    • 5:30 PM - 8:00 PM
    • We will meet at: Traffic Jam & Snug, 511 W. Canfield, Detroit, MI 48201

     MSED October Event


    "Shinola Detroit:

    An Inside Look at the Company's Story"


    presented by:

    Bridget Russo

    Marketing Director




    From world-class watches to bicycles to leather goods and more, Shinola Detroit is shining a bright light on our City. 


    Marketing Director Bridget Russo will discuss the company's brand strategy, their story and goals for the future.


    ****All attendees are automatically

    entered in a Drawing for a

    special tour of the Shinola factory

    for up to 4 people!**** 




     5:30pm - 6:30pm ~ Registration, Networking and Hors d'oeuvres at Traffic Jam & Snug

     6:30pm - 6:45pm - Walk to Shinola Detroit

     6:45pm - 7:30pm ~ Presentation/Q&A at Shinola

     7:30pm - 8:00pm ~ Networking & Browsing in the store



    About the Speaker:

    Recent Detroit transplant Bridget Russo singlehandedly coordinates Shinola's marketing efforts from the company’s headquarters on the fifth floor of the historic Argonaut building. A dyed-in-the-wool New Yorker, Bridget moved to the Motor City from Tribeca New York last year because she believes it would be insincere to direct the company's marketing efforts from anywhere else.


    Looking back on her career, she made a name for herself in the fashion industry for pursuing projects she finds inspiring, and which hopefully inspire change in the world. This attitude took her across Africa during her time working with Ali Hewson and Bono at Edun, a company committed to reducing poverty on the African continent through increased trade. She also ran her own consulting company, called Passion Projects Consulting, which focused on fashion ventures with a philanthropic angle.


    Although some of her New York friends thought she was crazy to join Shinola, the chance to be part of a new American manufacturing company based in Detroit was too enticing to pass up. Though the Motor City faces some serious challenges, she feels a buzz in this town that reminds her of New York a few decades ago. In today's Detroit, anything is possible, and she's excited to see what direction it takes as entrepreneurs, artists, and other creative thinkers continue to move here and collaborate.


    MSED Event Cancellation Policy: Cancellations will be accepted until 5pm on Thursday, September 25th. Cancellations received by this date will be refunded less a 10% administrative fee, with a minimum charge of $5. Refunds cannot be issued for cancellations received after this date; however, substitutions for another person to attend in your place are gladly accepted.

Past events

Thursday, August 21, 2014 Marketing & Sales Professionals' Golf Outing to benefit Scholarships
Thursday, July 24, 2014 Annual Automotive Roundtable - "Managing Growth in Innovation"
Wednesday, May 21, 2014 Motorsports Marketing and the Chevrolet Detroit Belle Isle Grand Prix
Wednesday, April 16, 2014 The Fiat Brand Storyscape
Wednesday, March 19, 2014 Spring Networking
Friday, January 24, 2014 Professional Development Seminar: "Prospering in a Multi-Cultural World: Developing a Critical Job Competency"
Tuesday, December 17, 2013 Holiday Networking at BlackFinn
Friday, November 15, 2013 Professional Development Seminar: "The 10 Biggest Mistakes Exhibitors Make at Trade Shows"
Wednesday, October 16, 2013 MSED 20th Annual Awards Gala
Thursday, September 26, 2013 The Business of Detroit Sports - Luncheon Panel
Thursday, August 15, 2013 Marketing & Sales Professionals' Golf Outing to benefit Scholarships
Tuesday, June 25, 2013 Annual Automotive Roundtable - "Creating, Capturing & Retaining Value"
Wednesday, May 15, 2013 Automotive & Defense Industry Partnerships: Fostering a Better Understanding
Thursday, April 25, 2013 Monthly Meeting: "Defining Moments in Leadership - A Group Discussion"
Friday, April 12, 2013 Professional Development Seminar: "Social Media - The Ultimate Feedback Loop: Opportunities & Challenges"
Thursday, March 21, 2013 Automotive Journalists Panel: "CEO for a Day"
Wednesday, February 27, 2013 Networking at Valentine Vodka
Friday, January 25, 2013 Locking Out the Competition: Ten Ways to Build Customer Loyalty
Thursday, December 13, 2012 December Monthly Meeting with Mark LaNeve, Global Team Ford
Tuesday, November 27, 2012 Internet Marketing Workshop: From Qualifying Leads to Closing Sales
Thursday, October 18, 2012 MSED 19th Annual Awards Gala
Tuesday, September 25, 2012 Workforce Crisis: Maneuvering the Baby Boomer Hole and the Generation Gap
Wednesday, August 22, 2012 Sales & Marketing Professionals' Golf Outing to benefit Scholarships
Wednesday, June 27, 2012 Annual Automotive Roundtable - "Automotive Trends - Looking Ahead to 2025"

Marketing & Sales Executives of Detroit (MSED)


P.O. Box 99463

Troy, MI  48099

(248) 643-6590


MSED is managed by Meeting Coordinators, Inc.

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