Archive for the ‘Uncategorized’ Category

New Sponsorships Available for MSED Events!

Friday, April 16th, 2010

 The next event will be held on Thursday, April 29th – the Annual CEO Roundtable.   For more information, click here.

There are a wide variety of sponsorship options availabe for MSED events.  Below are listed just a few of the ways that you can use these sponsorships to promote your company, services, products, clients, etc.

Company Logo on MSED Web Event Page: $30

Pop-Up Banner Displayed During Cocktail Hour: $100

Table Top Display During Cocktail Hour: $250*

(*includes 1 ticket to event)

Name Badge Sponsor: $250

Power Point Slide Show During Dinner: $100

For additional information or to secure a sponsorship, please call (248) 643-6590.

Book Review: “ How To Be A Fierce Competitor” by Jeffrey J. Fox

Tuesday, March 30th, 2010

Submitted By:  Norman E. Bash
MSED Education Committee & Principal, Norman Bash & Associates

As many MSED members know, Jeff brings a unique combination of insights into how companies are successful, the ability to express these ideas simply and skills to provide compelling examples.  His lessons apply to sales, marketing and corporate management.  His sessions at MSED were some of our most productive and best reviewed events.

In this, Jeff’s eleventh book, he focuses on how companies can not only survive but prosper in hard times.  In sixty short chapters, he provides insights that we each can use both in our careers and in our private lives.  Some of the chapter titles are:

  • “I visit customers in stores” – management needs to meet customers and middlemen in their own settings to make correct decisions.  This is not delegatable.
  • “Stay off magazine covers” – the leaders’ job is to lead, not to gather personal publicity.
  • “People are not the most valuable asset, customers are” – They pay the bills.
  • “Pay for performance, not activities” – the person who writes the best call reports is rarely the most productive salesman.
  • “Never cancel batting practice” – In tough times, don’t drop training, R & D, marketing, and other revenue generating activities.
  • “Fire the strategic customer” – Get rid of the customer who provides his business at a net loss when all costs are considered.

After a distinguished corporate career, Jeff has consulted for more than twenty years.  For more information, check out his website www.foxandcompany.com.

MSED February Dinner Meeting – Thursday, Feb. 18

Friday, February 12th, 2010
Event Information
MSED Dinner Meeting

“Michigan’s Industry & Defense CollaborationSpeaker:
Larry Rink
President
National Defense Industrial Association – Michigan
&
Director, Integrated Logistics Support
AM General
Presentation Summary:
Larry Rink will discuss the expanding business opportunities in the Detroit Area Defense Industry and the burgeoning partnerships with the local Department of Defense organizations. He will provide an overview of the collaboration between the Civilian and Military Sectors including methods that area suppliers can use to diversify into the Defense Industry. Mr. Rink brings insight to this subject from his position as President of the National Defense Industrial Association (NDIA) Michigan Chapter and from his long career with one of the leading Defense OEMs, AM General, LLC, the manufacturer of the HMMWV Vehicle.

For a Bio of the speaker, go to: http://www.msedetroit.org/Event/EventDetail.aspx?EventID=256&SourcePage=Home

MSED Dinner Meeting – Tuesday, Jan. 26th

Friday, January 22nd, 2010
 
MSED Dinner Meeting
“Electric Vehicles, the Smart Grid, and You”

Speaker:
Keith Cooley
CEO, NextEnergy

Presentation Summary:
Great things are happening in Detroit around the electrification of vehicles, but also around the infrastructure that must be in place in our homes and offices with a smart grid to handle the “power up/power down” requests the community will make.  Where the interests of the automotive companies, the power companies and the consumers converge, there will be opportunities.

Speaker Bio:

Keith W. Cooley is President and CEO of NextEnergy, one of the nation’s leading accelerators of alternative and renewable energy. He and his team facilitate strategic consortia for applied research, connect ventures and emerging technologies to strategic partners, build value chains, and help companies find pathways to participation in this rapidly expanding industry. At the heart of this are the core drivers of the promise of innovation, the challenge of commercialization, and the power of collaboration to meet the future energy needs of our nation and the world.

For a complete bio on Keith Cooley, click here