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  • Thursday, November 15, 2018 11:01 AM | Anonymous

    Release for Distribution: 11.15.18             

    Contact Info: Laura Oliveto
    248.993.0229
    laura@ssdigitalmedia.com

    SSDM IS A FINALIST FOR THE 2018 ADCRAFT D SHOW

    TROY, Mich. - Upon its first submission of work for consideration, SS Digital Media (SSDM) has been chosen as a finalist for The D Show, the annual awards event for the Adcraft Club of Detroit.

    The community relations campaign SSDM designed and executed for Independence Villages and StoryPoint senior living communities will be pitted against an entry from global advertising agency Doner.

    According to the Adcraft Club, The D Show is “a celebration of creativity, designed to recognize the breadth and depth of the creative talent in the D. Advertising, design, production, post-production, digital, and all forms of emerging media are represented and honored.”

    This year’s award-event host is actor and comedian, Will Arnett. The ceremony will be held at Fillmore Detroit on Thursday, November 29.

    “SSDM develops cutting-edge digital marketing for its clients to further their business objectives and goals,” says partner and creative director, Michael J. Taylor II. “When that work is recognized for excellence, it’s a bit of icing on the cake.”

    - end -

    Celebrating its 10th anniversary in 2018, SSDM is an award-winning digital marketing and advertising agency in Troy, Michigan, focused on the customer journey. For more information, please visit www.ssdigitalmedia.com.


  • Monday, October 08, 2018 3:07 PM | Anonymous

    MSED Board Members to Judge Oakland University Business Scholars Case Competition

    Board members from the Marketing and Sales Executives of Detroit (MSED) have been invited to participate in the judging panel for the Oakland University Business Scholars Case Competition. On October 27, 2018, MSED President, Carolyn Sauer, marketing manager, HELLA, and Director, Mike DeVilling, senior partner, Finn Partners, will join a panel of judges made up of a combination of faculty and industry executives to determine the winning team. Each member of the winning team will receive an award equal to one (1) credit hour of tuition ($529.20 for the 2018-19 academic year) from the MSED Scholarship Fund.

    “We are excited to be a part of this competition and sharing the passion for the craft of marketing and sales with these students,” said Sauer. “We are looking forward to seeing what these future marketing and sales professionals come up with to address these real-life scenarios.”

    Business Scholars is a program created for high-achieving undergraduate students in the School of Business Administration of Oakland University. The students participate in a variety of activities designed to enhance their critical thinking, analytic capabilities, and presentation skills, as well as overall professionalism. Case competitions are among the activities the Scholars engage in during the year. Case competitions are run as one day events, where the Scholars are divided into teams of 4 to 5 students to address a business problem. The teams arrive in the morning on a staggered basis. Each team is given 2 hours to read the case, conduct an analysis of the situation, and develop a solution. They then have 30 minutes to present their analysis and recommendation in front of the panel of judges.


  • Tuesday, October 02, 2018 3:10 PM | Anonymous

                                                                                Release for Distribution: 10.2.18

    Media Contact: Laura Oliveto
    laura@ssdigitalmedia.com                          
    248.993.0229

    SS DIGITAL MEDIA RECOGNIZED AS AN INDUSTRY LEADER

    TROY, MI -- SS Digital Media (SSDM), an integrated growth marketing agency in Troy, has been named a finalist for the international U.S. Search Awards, which will be presented during PubCon 2018, an annual conference celebrating excellence in search engine optimization (SEO) and social media marketing.

    This is the second year in a row that SSDM has been on the U.S. Search shortlist. This year, the agency is a finalist for the category of Best Small Integrated Search Agency. In addition, SSDM’s search strategist, Elise Hubel, is a finalist for Best Young SEO Professional.

    “Successful search marketing is complex, but with the right creative edge, it can be extremely powerful,” says Amanda Farley, agency partner and accounts director. “I am so thankful to work with such an amazing team, it’s our combined collaboration that has been able to deliver the results.”

    Hubel, who is 23 years old, has mastered the SEO marketplace, creating campaigns that achieve remarkable results.

    “The challenges of SEO can seem daunting, but they just motivate me to find new ways to reach our clients’ marketing goals,” says Hubel. “I know it sounds a little nerdy, but a Google algorithm shift can be a exciting thing for me.”

    The awards presentation will take place in Las Vegas on October 17, 2018.

    -- end --

    Celebrating its 10th anniversary in 2018, SS Digital Media is an award-winning digital marketing and advertising agency in Troy, Michigan, focused on the customer journey. For more information, please visit

    www.ssdigitalmedia.com.


  • Monday, September 24, 2018 12:01 PM | Anonymous

    TROY, Mich. - SS Digital Media (SSDM) creative director and partner, Michael J. Taylor II, will provide marketing guidance during a panel discussion on effectively communicating with reunion attendees, and specifically for promoting family and military reunions in Detroit.

    The Detroit Family Reunion seminar, sponsored by the Metro Detroit Visitors & Convention Bureau, will be held on Saturday, September 29, from 8:00 am - 12:30 pm at Sound Board at the Motor City Casino, 2901 Grand River Avenue, Detroit 48201. Attendance is free.

    Taylor will help attendees understand how to use social media to disseminate information and generate excitement for reunions. In addition, he will discuss available tools, including free platforms, to obtain a domain name, create a microsite, log RSVPs and even sell reunion-branded merchandise.

    “It’s great to have the opportunity to give back to the community through this seminar. I’m happy to share ideas to leverage social media for successful reunion planning, especially since many families are spread out across the country,” says Taylor. “And afterward, posting photos to Facebook and Instagram helps to keep families engaged with each other long after the reunion is over.”

    The average visit duration for a reunion is nearly a week and the economic impact for the City can be considerable, including hotel stays, activities and food and beverage purchases.

    To register for the seminar, visit: https://visitdetroit.com/family-reunions/family-reunion-seminar

    # # #

    Celebrating its 10th anniversary in 2018, SS Digital Media is an award-winning digital marketing and advertising agency in Troy, Michigan, focused on the customer journey. For more information, please visit www.ssdigitalmedia.com.


  • Friday, September 14, 2018 9:53 AM | Anonymous

    Press release for distribution: 9.14.18

    Media Contact: Laura Oliveto
    laura@ssdigitalmedia.com
    248.993.0229


    SS Digital Media to Present at Found Conference in Columbus

    TROY, Mich. - Amanda Farley, Partner at SSDM, an integrated digital marketing agency, is a panelist for the Found Conference, a “purposely intimate” SEO and content marketing summit being held in Columbus, Ohio on September 26, 2018.

    Farley will present on the topic, “The Intersection of Search, Content and Social.” The format is for a five-minute presentation of three slides for each of three panelists, followed by a discussion.

    “This is a perfect subject for me, as it represents what I do every day,” says Farley. “I am a big advocate for non-siloed marketing efforts and full integration of teams and strategies. Integration is what helps deliver the results that really have an impact on bottom-line goals.”

    Now in her ninth year at the agency, Farley directs client strategy including the company’s enterprise-level brands. She also leads creative and marketing teams, and is passionate about advocating new initiatives and innovations. Farley also focuses on giving back through partnerships and the local community, including PRSA Detroit, Detroit Women in Digital, the Detroit Chamber of Commerce, and the Women's Business Forum at the Troy Chamber.

    -end-


    Celebrating its 10th anniversary in 2018, SS Digital Media is an award-winning digital marketing and advertising agency in Troy, Michigan, focused on the customer journey. For more information, please visit www.ssdigitalmedia.com.


  • Tuesday, August 21, 2018 12:24 PM | Anonymous

    Release for Distribution: 8.17.18

    Media Contact: Laura Oliveto
    laura@ssdigitalmedia.com
    248.993.0229

    SS Digital Media Looks to Digital Summit Detroit To Expand Team

    TROY, Mich. - SS Digital Media, an integrated marketing and sales growth agency, will sponsor and present at the 2018 Digital Summit Detroit, at Cobo Center, September 12-13, 2018. The Detroit event is one of the best attended Digital Summit conferences out of the 20 held annually in the United States.

    SS Digital Media CEO, Nick Skislak, will present on the topic, “Sales & Marketing Integration: Generate More Sales From Your Marketing Leads” The summit also will give agency personnel the opportunity to meet and speak with prospective team members.

    Regarding the staff expansion, Skislak says, “We are in the growth business, for our clients and for ourselves. Our success has created the need to expand our team. Digital Summit Detroit will provide the opportunity to identify those in our industry who also want to grow.”

    As “the definitive digital marketing gathering,” the conference addresses the latest trends in search marketing, social media, email automation, and brand and content marketing.

    Comedian, author and producer, Chelsea Handler will give the keynote address. Other speakers, from Waze, Facebook, LinkedIn, BuzzFeed, Google and Twitter, among others, will provide insights into the state of the digital marketing industry.

    Skislak founded SS Digital Media in 2008, working with small-business clients to maximize their search marketing efforts. Today, the agency has 17 employees and global, multinational clients.

    -end-

    Celebrating its 10th anniversary in 2018, SS Digital Media is an award-winning digital marketing and advertising agency in Troy, Michigan, focused on the customer journey. Services include e-commerce strategies and development, search and social marketing, brand strategy and implementation, website design and optimization, video production, and measurement.  For more information, please visit www.ssdigitalmedia.com.


  • Thursday, May 31, 2018 2:50 PM | Anonymous

    SS DIGITAL MEDIA SHORTLISTED FOR HIGHEST SEARCH AWARD

    TROY, Michigan -- Nationally recognized digital marketing agency, SS Digital Media, has been chosen as a finalist for the Landy Awards. Awards will be bestowed at a gala ceremony in Seattle, Washington on Tuesday, June 12, 2018. The category for the shortlist honor is Best Small Boutique Agency for Search Engine Marketing.

    Search Engine Land is a leading daily publication that covers all aspects of the search marketing industry. It created “The Landy Awards” to recognize individuals, SEO tools and PPC platforms, agencies and internal marketing teams within the digital marketing community who have demonstrated excellence in executing organic and paid search marketing campaigns and research initiatives.

    “Not to put too fine a point on it, but the Landys are the ‘Oscars’ in the world of search marketing,” says Nick Skislak, SS Digital Media’s founder and president. “As we celebrate our tenth year, it’s a very special time to be recognized on a national level.”

    Skislak started the company during the recession from a spare bedroom. The proliferation of the internet and the advent of social media changed the landscape for online marketing and the company has continually added resources and skills to satisfy demand for a more sophisticated approach. Currently, SS Digital Media has 17 full-time employees and several interns.

    In the past year, the agency won the Platinum Award from the Marketing and Sales Executives of Detroit and was a finalist for the Integrated Marketing Awards and the Killer Content Awards.

    # # #

    Celebrating its 10th anniversary in 2018, SS Digital Media is an award-winning digital marketing agency in Troy, Michigan, focused on the customer journey. Services include e-commerce strategies and development, search and social marketing, brand strategy and implementation, website design and optimization, video production, measurement and reporting. For more information, please visit www.ssdigitalmedia.com.


  • Friday, April 27, 2018 12:08 PM | Anonymous

    TROY, Michigan - Nick Skislak, CEO and founder of SS Digital Media, an award-winning digital marketing agency, will speak at the Detroit Regional Chamber’s leading marketing event called “Digital Marketing Secrets Revealed.” Skislak will join an expert panel to discuss “How to Invest Your Digital Marketing Resources: Interns, Ads, or Agencies.”

    The annual event will be held on Thursday, May 3rd at the Greektown Casino-Hotel from 8:00 - 11:30 am and will tackle the tough topics that face digital marketers as they strive to maximize time and resources.

    “Today, companies need various levels of specific talent, including strategists, analysts, designers and programmers,” says Skislak. “Finding the right balance of people, both in-house and contracted, is essential for a positive ROI, as the digital marketplace presents such a complex landscape.”

    Registration is now open for the event.

    # # #

    Celebrating its 10th anniversary in 2018, SS Digital Media is a nationally recognized digital marketing and advertising agency in Troy, Michigan, focused on the customer journey. Services include e-commerce strategies and development, search and social marketing, brand strategy and implementation, website design and optimization, video production, measurement and analytics. For more information, please visit www.ssdigitalmedia.com.


  • Tuesday, April 03, 2018 1:30 PM | Anonymous


    For Immediate Release

    Contacts: Samantha Chyette

    (313) 309-7421

    SamanthaChyette@JACKEntertainment.com

    MATTHEW CULLEN RECEIVES HERB EVERSS LIFETIME ACHIEVEMENT AWARD

    JACK Entertainment Chief Executive Officer and Rock Ventures Principal honored at the Marketing and Sales Executives of Detroit Evening of Excellence

    MARCH 29, 2018 (DETROIT) – Matthew Cullen, principal of Rock Ventures LLC and chief executive officer of JACK Entertainment LLC, was recognized with the Herb Everss Lifetime Achievement Award by the Marketing and Sales Executives of Detroit (MSED) at the 23rd annual Evening of Excellence on March 27 at the Gem Theater in Detroit. The honor is named after Herb Everss, one of the founders of MSED, and is awarded to outstanding business leaders who have made a significant impact in their company, their industry and the communities in which they reside.

    "Matt Cullen is the dictionary definition of a visionary who has generated a paradigm shift in how potential investors now view Detroit," said Dave Harries, chairman of the MSED Evening of Excellence and president of Spartan Marketing Services.

    “I am honored to receive the prestigious Herb Everss Lifetime Achievement Award,” said Cullen. “Throughout my career I have been fortunate to have worked with companies and individuals that, while focused on business success, were also very motivated to be strong champions of their communities.  That philosophy of doing good while doing well has really become a part of who I am and my efforts to support the renaissance of my hometown have certainly been amongst the most rewarding experiences for me.”

    Matthew Cullen holds the Herb Everss Lifetime Achievement Award next to Herb Everss (left) and Eric Larson (right) at MSED Evening of Excellence on March 27, at the Gem Theater in Detroit.

    As chief executive officer of JACK Entertainment and principal of Rock Ventures, Cullen has helped bring hundreds of companies, as well as thousands of new workers and residents, into the city and has helped transform the way people invest in Detroit. To date, Rock Ventures has invested more than $2 billion in Detroit’s central business district and plans to invest an additional $2 billion in the coming years.

    Cullen is a 29-year veteran of General Motors (GM), where he was general manager of economic development and enterprise services. In addition to coordinating economic development initiatives in the communities in which GM operates, he created a shared services organization and was responsible for the corporation’s vast 450-million-square-foot global real estate portfolio. He was the chief architect of GM’s $500 million acquisition and development of the Renaissance Center as the automaker’s global headquarters. Since 2003 he has helped oversee the billion dollar redevelopment of the city’s international riverfront as the founding chairman of the Detroit Riverfront Conservancy.

    Cullen also serves as volunteer president and CEO of the M-1 RAIL Streetcar initiative. The 6.6 mile streetcar, known as QLINE, connects the city’s largest cultural destinations, educational and entertainment facilities and employment centers along Woodward Avenue.

     

    The Herb Everss Lifetime Achievement Award is the third award that Cullen has received from MSED. In 2000, Cullen won MSED’s Marketing Innovator of The Year award and was a recipient of the Executive Leadership Award in 2007. Proceeds from MSED events support the Detroit marketing and sales community through educational programming and collegiate scholarships.

    #           #           #

    About JACK Entertainment LLC

    Detroit-based JACK Entertainment LLC (“JACK”) is a recognized leader in the gaming-hospitality industry that owns and operates casinos that connect and energize the cities that they call home. JACK has gaming properties in downtown Cleveland, Cincinnati, Baltimore and Detroit and racing facilities in Ohio and Kentucky.  The complete JACK portfolio includes 7,000 team members, more than 13,000 gaming positions, 400 hotel rooms, 48 bars and restaurants, 400,000 square feet of gaming space and generates more than $1.2 billion in revenues.  For more information, visit jackentertainment.com.





  • Monday, April 02, 2018 4:08 PM | Anonymous

    Media Contacts:                                                                    Troy, Michigan, April 5, 2018

    Lisa Washington

    (248) 643-6590

    meetings@meeting-coordinators.com

    Jaclyn Bussert

    (248) 269-1122

    jbussert@bianchipr.com

    Marketing Professionals and Business Executives in Southeastern Michigan receive honors and awards at the MSED Evening of Excellence on March 27th

    Matthew Cullen, principal of Rock Ventures LLC and CEO of JACK Entertainment LLC, Lon Offenbacher, President and CEO of Inteva Products, Jake Sigal, CEO of Tome, along with Platinum Award winners SS Digital Media Founder, Nick Skislak and Detroit Metro Convention & Visitor Bureau (DMCVB) President and CEO Larry Alexander received honors for their accomplishments at the Evening of Excellence hosted by the Marketing and Sales Executives of Detroit (MSED) on March 27 at the Gem Theatre in Detroit.

    This 23rd annual Evening of Excellence celebrated the outstanding achievements of exceptional marketing professionals and business executives in southeastern Michigan.

    Matthew Cullen, principal of Rock Ventures LLC and chief executive officer of JACK Entertainment LLC, was recognized with the Herb Everss Lifetime Achievement Award. This Award is presented in honor of Herb Everss, one of the founders of MSED, and is awarded to outstanding business leaders who have made a significant impact in their company, their industry and the communities in which they reside. As CEO of JACK Entertainment and principal of Rock Ventures, Cullen has helped bring hundreds of companies, as well as thousands of new workers and residents into the city and has helped transform the way people view investing in Detroit. Prior to his current position, Cullen served as the general manager of economic development and enterprise services for General Motors Corp. He also serves as president and CEO of the M-1 Rail Streetcar initiative. The 6.6-mile streetcar, known as QLINE, launched in May and connects the city’s largest cultural destinations, educational and entertainment facilities and employment centers along Woodward Avenue. The Herb Everss Lifetime Achievement Award is the third award that Cullen has received from MSED.

    Lon Offenbacher received the 2018 Executive Leadership Award. Since founding Inteva Products in 2008, he has tripled the size of the company, expanding to nearly 50 sites worldwide and growing the customer base exponentially to 90 automakers. Prior to starting Inteva Products, Offenbacher served as business line executive for the Integrated Closure, Cockpit, and Interior Systems business lines at Delphi Corp. Offenbacher was recently named 2017 Entrepreneur of the Year for the Michigan and Northern Ohio Region and a national finalist for the U.S. Entrepreneur of the Year.

    Jake Sigal was presented with the 2018 Trailblazer Award. As co-founder and CEO of Tome, a software company located in Royal Oak, Michigan, Sigal creates organic opportunities to collaborate with established companies and market leaders spanning a variety of industries. The company was named TechWeek Detroit’s 2017 Startup of the Year. Prior, Sigal was founder of Livio, an automotive connectivity company. Sigal sits on the Consumer Technology Association’s Board of Industry Leaders and is a proud supporter of TechStars.

    In addition to our three executives, MSED also honored sales and marketing excellence with two Platinum Awards, recognizing individuals in the marketing and sales field who have distinguished themselves by helping their companies achieve critical business success.

    Nick Skislak, Founder of SS Digital Media received one of the Platinum Awards for his fully integrated marketing agency with an emphasis on providing clients with a solid digital strategy. The company continually shares its findings with clients, transforming them from being active in the marketplace to advocates championing the needs of their customers.

    The second Platinum Awardee is Larry Alexander, President and CEO of the Detroit Metro Convention & Visitor Bureau (DMCVB). The DMCVB sales and marketing team's positive and enthusiastic approach to selling Detroit paid dividends over the past few years. Their new campaign, “It’s Go Time,” reflects the region as a vibrant place to visit with its new tech shops, retailers, restaurants and more. The Detroit Sports Commission (DSC), a subsidiary, was created to better position Detroit to be able to attract multiple high-profile sporting events. In 2017, the DMCVB and DSC hosted over 200 events and over 350,000 combined room nights were booked, worth nearly $500 million. They also successfully secured bids to host the 2019 U.S. Figure Skating Championship and seven future NCAA Championships.

    Congratulations to all of the Award Winners! Proceeds from MSED events support the Detroit marketing and sales community through educational programming and collegiate scholarships.

    For more information on the MSED or to get information on the next Evening of Excellence, event sponsorships or advertising opportunities, contact Meeting Coordinators at 248-643-6590 or visit the MSED website at www.msedetroit.org/2018Celebration.

    # # #

    Founded in 1988, the Marketing & Sales Executives of Detroit (MSED) is a non-profit association of accomplished sales and marketing professionals that recognize the powerful advantage of building and nurturing relationships with their peers and their community. MSED provides the network and resources to advance new thinking, exchange counsel, ideas and new business; and help its members advance their sales and marketing careers. MSED contributions to charities and its own scholarship program help foster the value of the sales and marketing profession in the community.


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